Tue June 26, 2012
Budweiser at Ballpark Village: A-B in as 'anchor partner'
The St. Louis Cardinals Announced today via Twitter that Anheuser-Busch has "[joined] the first phase of Ballpark Village..." along with a photo of a new artist rendering of the development.
The rendering shows the brand name "Budweiser" prominently displayed on the upper facade of one of the buildings (see above).
“Our investment in Ballpark Village is the next chapter in a long and storied history between Anheuser-Busch, the Cardinals, and the city of St. Louis,” Luiz Edmond, North American President, Anheuser-Busch InBev said in a Cardinals press release. “Not only will Ballpark Village enhance the way St. Louisans enjoy their city, but it will be the first impression many visitors get of downtown. We’re proud to help bring this vision to life.”
A restaurant featuring "authentic German-inspired cuisine" and over 100 national and international beers will be part of the venue. It will also have an outdoor beer garden, live nightly music and a rooftop deck, the release says.
The realization of Ballpark Village has been a saga, of sorts. Two previous attempts at developing the site have left it a parking lot and softball field.
Follow Kelsey Proud on Twitter: @KelseyProud