#givingTuesday

(via Flickr/HeatherKaiser)

Black Friday. Cyber Monday. And now, Giving Tuesday.

Last year New York's 92nd Street Y launched a Giving Tuesday campaign to kick-start charitable donations in the wake of the shopping fervor of Black Friday and Cyber Monday. The United Nations Foundation joined the campaign as a partner with the Y, and in the end 2,500 organizations participated in 2012.