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A-B Gets Beer Sponsorship for '08 Olympics

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Company CEO Patrick Stokes (L) exchanges gifts with Wang Wei, with the Organizing Committee for the Beijing Games, at Tuesday's announcement. (photo from Anheuser-Busch)

By AP/KWMU

st. louis, mo – St. Louis-based Anheuser-Busch was named Tuesday the official international beer for the 2008 Olympics in Beijing, China.

The deal gives Anheuser-Busch rights to use the 2008 Olympic Games logo for promotional purposes in China and 29 other countries. Financial terms were not disclosed.

Anheuser-Busch officials call China the fastest-growing beer market in the world; the company's presence there has been growing steadily.

"China is the most important international market for Anheuser-Busch," said Patrick Stokes, the company's president and CEO, in a statement. "Budweiser's sponsorship of the 2008 Olympic Games reinforces our commitment to supporting the communities where we do business."

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