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The Importance Of Media Literacy

Ariana Tobin / St. Louis Public Radio

Ongoing media coverage of Hurricane Sandy has highlighted the importance of media literacy.

Some news outlets incorrectly reported the New York Stock Exchange floor was flooded and numerous images have been doctored or a misrepresentation of current events.

Media literacy, according to the Center for Media Literacy, is:

A 21st century approach to education. It provides a framework to access, analyze, evaluate, create and participate with messages in a variety of forms — from print to video to the Internet. Media literacy builds an understanding of the role of media in society as well as essential skills of inquiry and self-expression necessary for citizens of a democracy.  

Gateway Media Literacy Partners is holding its 6th Annual Media Literacy Week.

Host Don Marsh talks with some of the participants including Alton Grizzle, Programme Specialist in Communication and Information for UNESCO, Frank Gallagher, Executive Director of Cable in the Classroom, and Jessica Z. Brown, President and Founder of Gateway Media Literacy Partners.

Click here for GMLP's schedule of events.

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Alex is the executive producer of "St. Louis on the Air" at St. Louis Public Radio.
Mary Edwards is a producer for St. Louis Public Radio's broadcast program, "St. Louis Symphony."
Don Marsh served as host of St. Louis Public Radio’s “St. Louis on the Air" from 2005 to 2019, bringing discussions of significant topics to listeners' ears at noon Monday through Friday. Don has been an active journalist for 58 years in print, radio and television. He has won 12 Regional Emmy Awards for writing, reporting, and producing. He is the recipient of a Lifetime Achievement Award from the National Academy of Television Arts and Sciences, was inducted into the St. Louis Media Hall of Fame in 2013, and named “Media Person of the Year” by the St. Louis Press Club in 2015. He has published three books: his most recent, “Coming of Age, Liver Spots and All: A Humorous Look at the Wonders of Getting Old,” “Flash Frames: Journey of a Journeyman Journalist” and “How to be Rude (Politely).” He holds an honorary Doctor of Arts and Letters degree from the University of Missouri-St. Louis.