New Signs Aim To Prevent Drunken Driving In Downtown St. Louis | St. Louis Public Radio

New Signs Aim To Prevent Drunken Driving In Downtown St. Louis

Oct 29, 2014

One of the new signs that can be found on taxi stands throughout Downtown St. Louis.
Credit Rebecca Smith/St. Louis Public Radio

Throughout downtown St. Louis, new signs can be found on the sidewalks and taxi stands.

The signs are part of a public awareness campaign that was launched Wednesday by the Missouri Department of Public Safety and the St. Louis Taxi Commission that aims to reduce the number of drunken driving accidents.

Leanna Depue, the director of Highway Safety for MoDOT, said that in 2013, 223 people were killed and 745 seriously injured in substance-related crashes.

The signs on sidewalks will prompt individuals to walk a straight line or recite the alphabet backward; signs on light posts will remind people that taxis are always a sober option for the ride home.

There are numerous elements to this public awareness campaign. Along with the new signs on the sidewalks and taxi stands, there will be a QR code linked to the telephone numbers of taxi companies in St. Louis.

Painted signs like this one, and one that will ask individuals to walk a straight line, can be found on St. Louis sidewalks.
Credit Rebecca Smith/St. Louis Public Radio

A final component is located on the back of the headrests in the taxi, thanking people for choosing taxis as their ride home.